Organized by Sac Viet Event Company, the concert will bring together top names in Vietnamese pop and electronic music, including Noo Phuoc Thinh, Quang Hung MasterD, Ha Cuong, Thuong Vo, and DJ N – Goose. Audiences can expect a vibrant mix of emotional ballads and high-energy performances.

The event will be held at Dinh Tien Hoang Square, a cultural and historical venue known for its open space and significance as a local landmark. It frequently hosts major public events and cultural festivals in Ninh Binh.

One of the concert's highlights will be the appearance of Noo Phuoc Thinh, whose powerful vocals and hits like "Wipe Away the Tears", "Cause I Love You", and "Loving You Is Something I Couldn’t Imagine" have captivated millions. Quang Hung MasterD, a rising pop-rap sensation known for viral tracks such as “Easy Come Easy Go” and “Because I’m MasterD”, will also take the stage with his signature charisma.

With a large-scale outdoor setup, modern lighting and sound systems, and a well-produced stage design, Melody Live Concert Fest is expected to be one of the summer’s standout music events, offering fans a unique blend of music, culture, and atmosphere.